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Data Buying

Lotame clients have self-serve access to thousands of high-quality datasets via Lotame’s second- and third-party data marketplace.

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About this course

As a Lotame client, you have self-serve access to thousands of high-quality datasets via our second- and third-party data marketplace in Spherical. You are able to make data selections to: 

    • reach new audiences and non-endemic users
    • better understand demographics outside your customer base
    • compete in new industries

In this course, you’ll learn about the data providers available in Spherical, including Lotame Precision data to be used for your most accurate demographic targeting. 

Curriculum

  • Third-Party Data Providers in Spherical
  • Lotame Data Exchange
  • Lotame's Precision Demographic Data
  • Second-Party Data Providers in Spherical

About this course

As a Lotame client, you have self-serve access to thousands of high-quality datasets via our second- and third-party data marketplace in Spherical. You are able to make data selections to: 

    • reach new audiences and non-endemic users
    • better understand demographics outside your customer base
    • compete in new industries

In this course, you’ll learn about the data providers available in Spherical, including Lotame Precision data to be used for your most accurate demographic targeting. 

Curriculum

  • Third-Party Data Providers in Spherical
  • Lotame Data Exchange
  • Lotame's Precision Demographic Data
  • Second-Party Data Providers in Spherical