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Concepts & Overview

Concepts & Overview

Straight forward explanations of industry and Lotame topics

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About this course

From essential data concepts to specific Lotame terms, you'll get a full overview in this course. You'll "meet" the Global Client Success team so you can place faces with names and will be provided an overview of implementation milestones and audience usage reporting. 

Curriculum

  • Essential Concepts
  • What is 1st, 2nd and 3rd Party Data?
  • Overview: Lotame Platform Glossary
  • Lotame Key Terms
  • Getting Started
  • Lotame Knowledge Base
  • Lotame's Global Client Success Team
  • Submitting Support Cases
  • Solutions Overview
  • Audience Management Solution
  • Data Marketplace: Buyers
  • Data Marketplace: Sellers
  • Identity Resolution
  • Lotame 101
  • Implementation Overview
  • Platform Walk-through (Video)
  • Audience Usage & Billing
  • How to Report DMP Audience Usage
  • FAQ: Billing, Usage Reporting & Data Payouts
  • Get Value NOW!
  • Start Using the Platform During Implementation

About this course

From essential data concepts to specific Lotame terms, you'll get a full overview in this course. You'll "meet" the Global Client Success team so you can place faces with names and will be provided an overview of implementation milestones and audience usage reporting. 

Curriculum

  • Essential Concepts
  • What is 1st, 2nd and 3rd Party Data?
  • Overview: Lotame Platform Glossary
  • Lotame Key Terms
  • Getting Started
  • Lotame Knowledge Base
  • Lotame's Global Client Success Team
  • Submitting Support Cases
  • Solutions Overview
  • Audience Management Solution
  • Data Marketplace: Buyers
  • Data Marketplace: Sellers
  • Identity Resolution
  • Lotame 101
  • Implementation Overview
  • Platform Walk-through (Video)
  • Audience Usage & Billing
  • How to Report DMP Audience Usage
  • FAQ: Billing, Usage Reporting & Data Payouts
  • Get Value NOW!
  • Start Using the Platform During Implementation