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Analyze

Analyze

Review the navigation, capabilities and metrics of the audience and campaign analytics reports for Marketers & Agencies.

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About this course

This course will guide you through Lotame's analytics dashboards and insights features that provide snapshots of your audiences and storytelling tools for pre and post-campaign analysis.

Curriculum

  • Audience & Behavior Dashboards
  • Audience Summary Dashboard (Video)
  • Audience Discovery Dashboard
  • Top Behaviors Tool (Video)
  • Audience Overlap Report
  • Campaign Insights
  • Lotame Insights
  • Lotame Insights Metrics Guide
  • Lotame's API
  • Lotame's Administrative API

About this course

This course will guide you through Lotame's analytics dashboards and insights features that provide snapshots of your audiences and storytelling tools for pre and post-campaign analysis.

Curriculum

  • Audience & Behavior Dashboards
  • Audience Summary Dashboard (Video)
  • Audience Discovery Dashboard
  • Top Behaviors Tool (Video)
  • Audience Overlap Report
  • Campaign Insights
  • Lotame Insights
  • Lotame Insights Metrics Guide
  • Lotame's API
  • Lotame's Administrative API